revenue model

How to Craft a Winning Market Entry Strategy – Special Licensing Agreements

by Donald McMichael

We con­tinue our inves­ti­ga­tion of the meth­ods we can employ to expand­ing busi­nesses into new mar­kets.   Inside today’s video we will focus on under­stand­ing con­tract man­u­fac­tur­ing and fran­chis­ing from the asset owner’s per­spec­tive. If the attrib­utes of your prod­uct and com­pany cul­ture align with one of these meth­ods you stand to achieve the highest […]

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How To Craft a Winning Market Entry Strategy – Licensing

by Donald McMichael

Grow­ing your busi­ness be expand­ing into new mar­kets is one of the most tried & true busi­ness growth strate­gies. Many busi­ness lead­ers point toward it as the vision for their orga­ni­za­tion. Hav­ing a vision is key, but strat­egy exe­cu­tion earns the dol­lars. Inside today’s video I dis­cuss the pros and cons of licens­ing. The discussion […]

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How To Craft a Winning Market Entry Strategy — Intro

by Donald McMichael
Thumbnail image for How To Craft a Winning Market Entry Strategy — Intro

  With this post I’m intro­duc­ing two new for­mats to this blog. I antic­i­pate that both will not only pro­vide a more robust flow of infor­ma­tion but also stim­u­late con­ver­sa­tions. The first change is vis­i­ble right above this para­graph, video. I’ve included links to inter­est­ing video posts and con­fer­ence media footage before and will continue […]

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New Business Model: Killing Papers Once And For All

by Donald McMichael
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“The Wash­ing­ton Times Tries to Rein­vent Itself,” New York Times Jan. 27, 1992 via Bill on Capi­tol Hill …well at least as they had been know. Before, “pub­lish­ing” meant print­ing infor­ma­tion on sheets of paper.  The Inter­net, in par­tic­u­lar Google and social net­work­ing sites, dis­rupted this model. A fact that has been explored end­lessly, so instead lets […]

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Digital Media: Cross-Platform Express

by Donald McMichael
Digital Media Strategy - MIPtv

For those, like myself, that weren’t at MIP 2010 take heart. Just like the past few years there was a lot of buzz sur­round­ing the speed at which tech­nol­ogy is forc­ing exist­ing busi­ness mod­els into irrel­e­vancy while open­ing the door for new expe­ri­ences. The the MIP Dig­i­tal Wrap-Up Ses­sion, see video here, was deliv­ered by […]

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It’s All About Access

by Donald McMichael

Check out this SlideShare pre­sen­ta­tion by James McQuivey of For­rester. Does a good job of high­light­ing how the mar­ket has shifted from pay­ing directly for con­tent to pay­ing for access to con­tent. Another data point in the evolv­ing pic­ture of how con­sumers now what to play a role in con­tent cura­tion.  http://slidesha.re/chPrfs Posted via email […]

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