While I never going into depth about the finds, I do encourage you check them out if they sound interesting.
In this blog post Bruce Nussbaum, on of the biggest advocators of Design Thinking via his Business Week columns, has determined that like many business frameworks Design Thinking has reached an influence plateau. Some of it is based on its large adoption factor but Bruce argues that a larger than fair amount of his decision was based on his observation that many leaders had “turning it into a linear, gated, by-the-book methodology that delivered, at best, incremental change”. What conventional framework has he moved on to… Creative Intelligence. So what is Creative Intelligence, or CQ? Read this article, it is worth your time and as an added bonus it includes a video (see below) featuring IDEO’s Tim Brown and Bruce Nussbaum.
The bottom-line, stop looking at you’te competitors and figure out how you can change not the rules but the entire playing field. The post by Gabor George Burt on Mashable points to the example set by Apple when it launched the iPad and set in the public’s mind the fact that it has ventured beyond its traditional PC-like (I’m a Mac shop and cannot ever call a Mac a PC) confines.
Can Blockbuster’s brand ever be a leader in video entertainment again? Well the Dish Network has a plan and put up $320 million to prove that Blockbuster can. The key in my mind is the array of content that the joined ventures can deliver. Is it a long-term strategic advantage? Not in my mind but it does allow them to be in the driver’s seat when it comes to controlling their own destiny. Should be an interesting story to follow over the next few years.
Filmmaker Morgan Spurlock dives into the hidden but influential world of brand marketing. Be careful, you might learn something during the entertaining 19-minute presentation.
It’s all about the content; the problem with traditional newspapers is that they had a two-part revenue model; advertising and sales. As media concerns continue to blot their going-forward business model it’s worth understanding at some common misconceptions. This article from the Washington Post – yes journalist looking at journalist again – do a yeomen’s job of knocking some of the blinders off.