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60 SECOND MBA: How to Sell an Idea in 30 Seconds

January 4, 2011 by Donald McMichael

Today’s tip was pulled from the January 1, 2011 NY Times interview with Catherine Winder.

When talking with people about a new project start with the big picture. Focus on what the collective is trying to do in terms of quality and creativity. Keep in mind that everyone comes to the table with their own blinders and filters, so repetition is the key. It is up to you to put into place a uniform context that allows everyone to interpretation the situation, get on the same page, and then leverage their unique experiences to discover the best solutions. “And so looping back with people and making sure that they’re on track, and passionate about what we’re doing, is critical.”

Let me know what you think, read the entire article – “Got an Idea? Sell It to Me In 30 Seconds”.
 

Filed Under: 60 second MBA, blog, Business Management Tagged With: business development, business insights, business tips

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